Gomaya Ganesha" refers to a Ganesha idol made from cow dung (gomaya), considered sacred and eco-friendly in Hindu traditions. These idols are seen as a way to celebrate Ganesha in a sustainable manner, promoting environmental consciousness during festivals like Ganesh Chaturthi. Here's why Gomaya Ganesha is gaining popularity: Eco-friendly: Gomaya Ganesha idols are biodegradable and dissolve easily in water, unlike idols made of Plaster of Paris (POP) which can pollute water bodies. Sacred and auspicious: Cow dung is considered sacred in Hinduism and is believed to bring positive energy and blessings. Traditional and cultural significance: These idols connect individuals to traditional practices and beliefs while promoting environmental responsibility. Versatile: Gomaya Ganesha idols can be used for home worship, office decor, or even placed in gardens. Several online retailers and organizations offer Gomaya Ganesha idols, highlighting their eco-friendly nature and spiritual significance. Some also incorporate Tulasi seeds or other natural elements that can be planted after immersion.